Summary
Date Posted: Monday, March 02, 2020 , Base Salary: Not Disclosed

JOB DETAILS:
Chief Marketing Officer
Our client Movit Products Ltd a manufacturer and distributor of quality body and hair care products is currently implementing an organization transformation strategy and would like to fill key leadership positions.
Reporting to Chief Executive Officer (CEO), the Chief Marketing Officer (CMO) will be responsible for planning, developing, implementing and monitoring the overall business' marketing strategy. This will include but not limited to market research, product pricing, product marketing, communications, advertising and public relations. .

Key Responsibilities:
• Participate in the design of corporate strategies and supporting annual workplans.
• Develop and lead the company's regional marketing strategy and direct the execution of various marketing activities.
• Develop go-to-market (GTM) strategies for new products and features by setting clear roll out metrics, objectives and goals for the organisation.
• Design, plan and coordinate effective marketing, promotional and advertising campaigns, public relations and other marketing efforts.
• Drive brand positioning in a clear and consistent way that resonates with and motivates the company's target audiences.
• Lead product development and management of all existing products to ensure they remain competitive in the market.
• Measure the performance of all activities and campaigns and assess them against goals.
• Provide ongoing reporting, develop actionable insights, test and learn approach to new initiatives.
• Liaise with other departments to foster a unified approach to customer service.
• Coordinate business intelligence to support the organization's strategies.
• Develop comprehensive communication strategies to build the brand's image. Develop a network of strategic partnerships.

Job Skills: Not Specified

Person specifications
• A Bachelor's degree in Marketing, Business Administration, Commerce or equivalent.
• A Master's degree in Business Administration (MBA) or equivalent will be an added advantage.
• Ten (10) years' experience in marketing or commercial experience in FMCG and/or Cosmetic industry or related.
• Five (5) years' experience at senior level in a busy business sector.
• Demonstrable knowledge of marketing principles, brand, product and service management.
• A deep understanding of changing market dynamics.
• A good understanding of FMCG and/or Cosmetic Industry Products,
• Ability to demonstrate creative and entrepreneurial experience and interest.
• Good communication and interpersonal skills.

Job Education: Not Specified

Job Experience: Not Specified

Work Hours: 8

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Job application procedure
If you believe you can clearly demonstrate your ability to meet the relevant criteria for the role, please submit your application, including copies of your academic and professional certificates, testimonials and your detailed curriculum vitae and contacts of three (3) professional referees familiar with your qualifications and work experience by close of business 13th March 2020.
For the full details about this position, and how to apply; kindly log onto our e-recruitment platform via https://www2.deloitte.com/ke/en/careers/executive-search-recruitment.html
Email or hard copy applications will not be accepted
Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee, and its network of member firms, each of which is a tegally separate and independent entity. Please see www.deloitte.com/about for a detailed description of the legal structure of Deloitte Touche Tohmatsu Limited and its member firms

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