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About MultiChoice Uganda
Established in 1994, MultiChoice Uganda has made an estimated US$150 million contribution to the national economy and has spurred rapid growth in the film and video-entertainment sector by commissioning some 10 000 hours of locally-produced content.
Rooted in Ugandan society, MultiChoice Uganda is 100% owned by MultiChoice Africa Holdings. Customers have a choice of five packages delivered via the DStv satellite platform with a total of over 140 channels as well as three packages via the GOtv digital terrestrial (DTT) service.
The story of MultiChoice Uganda is the story of a virtuous circle that benefits all parties. Our customers always demand better local programming from us. To meet that demand, through M-Net and SuperSport we commission more content, more films, more series and more sports coverage. All of this activity has translated into more employment, more revenue and more skills for, first, hundreds and, then, thousands of Ugandans. As more and more people subscribe to our services, we are able to keep growing the ways in which we invest in our country and in the lives and prospects of, especially, our learners. We are able to state that, thanks to the support of our customers and our many partners, today MultiChoice Uganda is a great force for good in our society. We promise to keep justifying your continued faith in us.
How we create social value
The power of MultiChoice Uganda’s entertainment is felt by thousands of entrepreneurs, suppliers, employees and partners. We are one of the country’s top 50 corporate taxpayers.
In addition to employing several hundred people directly, working from five offices, we help sustain the businesses of over 1 000 installers, agents and retailers, most of which are small businesses.
Since 2011, we’ve delivered MultiChoice content via the GOtv digital terrestrial television network, an investment worth US$24.5 million which has made amazing content available to people living in 12 towns and cities.
Growing Uganda’s creative industries and sporting talent
In 2016, no fewer than 50 productions – films, series and soapies – were produced for Maisha Magic East in Uganda. These productions commissioned by M-Net were worth US$536 000 to Ugawood’s booming production companies, to directors, writers, editors, actors, lighting and sound and support personnel.
By sponsoring and broadcasting domestic soccer matches and basketball as well as other tournaments, we’ve created invaluable exposure which has enabled hundreds to earn their living through sport.
We entertain, inform and empower African communities that inspire and build us in return.
We’re proud to say that we use the power of entertainment to enrich lives. We achieve this goal through showcasing compelling local and international stories, which bring people together around a shared passion.
As Africa’s leading entertainment company, we create and secure the rights to phenomenal content from all over the world. This gets delivered through our Direct To Home (DTH), Digital Terrestrial Television (DTT) and online video entertainment services.
Our entertainment platforms – DStv, GOtv and Showmax – are a hub for approximately 14 million people across 50 countries. Through Irdeto, we‘re a world leader in digital platform security for video entertainment, video games, connected transport and IoT connected industries.
Thanks to our phenomenal products and services, we’re able to create thousands of jobs and invest heavily in Africa’s film and TV industry, as well as contribute to the economies of the countries where we operate. Unlike other entertainment providers, we’re rooted in the countries where our customers live. Every story we tell and every decision we make has our customers at its heart.
Guiding us in everything we do, are our company values and leadership charter. Our values are CARE, CONNECT and CREATE.
CARE is about doing what’s best for everyone – ourselves, our colleagues and most importantly, our customers.
We CONNECT with others and build lasting relationships through collaboration, communication and clarity.
The key behaviours that fall under CREATE are curiosity, courage and commitment.