Marketing Department,Uganda.Head of Marketing & Communications
2025-03-31T05:23:20+00:00
KCB Bank
https://www.greatugandajobs.com/jsjobsdata/data/employer/comp_1109/logo/kcb.png
ug.kcbgroup.com
FULL_TIME
Central Plot 56, Lugogo bypass
kampala
Kampala
00256
Uganda
Marketing, Sales and Service
Advertising & Marketing
2025-04-11T17:00:00+00:00
Uganda
8
KEY RESPONSIBILITIES:
i. Lead and manage the Marketing, Corporate Affairs, and Citizenship Function’s businesses and staff teams.
ii. Develop and implement a Marketing Strategy in line with the overall Bank strategy and ensure execution (brand management, sponsorships management, digital marketing, campaigns, initiatives and ideation management, marketing services management, media buying, and agency management (brand and creative management).
iii. Partner with the Group MCC office to ensure alignment on in-country marketing, branding, and sustainability initiatives to Group standards and policies.
iv. Manage corporate events, communications, public relations, and the Bank’s sustainability agenda.
v. Development of the Marketing budget in cooperation with the Bank’s Finance Department and Business Department Heads.
vi. Manage customer surveys, trends, and insights to inform products and proposition offerings efficacy and suitability, market penetration and differentiation, and customer needs.
vii. Ensure strong risk management and internal controls are in place and effective with respect to all Marketing activities including statutory and regulatory requirements adherence/fulfillment in cooperation with the Governance Functions (Audit, Risk, Compliance and Legal).
viii. Develop new product commercialization programs intended to deliver revenue by driving customer recruitment, frequency & retention metrics, including expansion of product footprint and capabilities to serve existing and new markets.
ix. Manage all aspects of the organization’s brand, including events to build and maintain a strong identifiable brand character that is communicated clearly and consistently through all channels.
x. Lead the embedment of the sustainability agenda including co-creation of programs and initiatives around identified corporate priority areas.
xi. Drive implementation of the BPR Foundation Strategy vide its philanthropic and environmental themes, strategic CSR, and shared value programs.
KEY RESPONSIBILITIES: i. Lead and manage the Marketing, Corporate Affairs, and Citizenship Function’s businesses and staff teams. ii. Develop and implement a Marketing Strategy in line with the overall Bank strategy and ensure execution (brand management, sponsorships management, digital marketing, campaigns, initiatives and ideation management, marketing services management, media buying, and agency management (brand and creative management). iii. Partner with the Group MCC office to ensure alignment on in-country marketing, branding, and sustainability initiatives to Group standards and policies. iv. Manage corporate events, communications, public relations, and the Bank’s sustainability agenda. v. Development of the Marketing budget in cooperation with the Bank’s Finance Department and Business Department Heads. vi. Manage customer surveys, trends, and insights to inform products and proposition offerings efficacy and suitability, market penetration and differentiation, and customer needs. vii. Ensure strong risk management and internal controls are in place and effective with respect to all Marketing activities including statutory and regulatory requirements adherence/fulfillment in cooperation with the Governance Functions (Audit, Risk, Compliance and Legal). viii. Develop new product commercialization programs intended to deliver revenue by driving customer recruitment, frequency & retention metrics, including expansion of product footprint and capabilities to serve existing and new markets. ix. Manage all aspects of the organization’s brand, including events to build and maintain a strong identifiable brand character that is communicated clearly and consistently through all channels. x. Lead the embedment of the sustainability agenda including co-creation of programs and initiatives around identified corporate priority areas. xi. Drive implementation of the BPR Foundation Strategy vide its philanthropic and environmental themes, strategic CSR, and shared value programs.
JOB-67ea26c819d59
Vacancy title:
Marketing Department,Uganda.Head of Marketing & Communications
[Type: FULL_TIME, Industry: Marketing, Sales and Service, Category: Advertising & Marketing]
Jobs at:
KCB Bank
Deadline of this Job:
Friday, April 11 2025
Duty Station:
Central Plot 56, Lugogo bypass | kampala | Kampala | Uganda
Summary
Date Posted: Monday, March 31 2025, Base Salary: Not Disclosed
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JOB DETAILS:
KEY RESPONSIBILITIES:
i. Lead and manage the Marketing, Corporate Affairs, and Citizenship Function’s businesses and staff teams.
ii. Develop and implement a Marketing Strategy in line with the overall Bank strategy and ensure execution (brand management, sponsorships management, digital marketing, campaigns, initiatives and ideation management, marketing services management, media buying, and agency management (brand and creative management).
iii. Partner with the Group MCC office to ensure alignment on in-country marketing, branding, and sustainability initiatives to Group standards and policies.
iv. Manage corporate events, communications, public relations, and the Bank’s sustainability agenda.
v. Development of the Marketing budget in cooperation with the Bank’s Finance Department and Business Department Heads.
vi. Manage customer surveys, trends, and insights to inform products and proposition offerings efficacy and suitability, market penetration and differentiation, and customer needs.
vii. Ensure strong risk management and internal controls are in place and effective with respect to all Marketing activities including statutory and regulatory requirements adherence/fulfillment in cooperation with the Governance Functions (Audit, Risk, Compliance and Legal).
viii. Develop new product commercialization programs intended to deliver revenue by driving customer recruitment, frequency & retention metrics, including expansion of product footprint and capabilities to serve existing and new markets.
ix. Manage all aspects of the organization’s brand, including events to build and maintain a strong identifiable brand character that is communicated clearly and consistently through all channels.
x. Lead the embedment of the sustainability agenda including co-creation of programs and initiatives around identified corporate priority areas.
xi. Drive implementation of the BPR Foundation Strategy vide its philanthropic and environmental themes, strategic CSR, and shared value programs.
Work Hours: 8
Experience in Months: 24
Level of Education: bachelor degree
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