Summary
Date Posted: Tuesday, April 18 2023, Base Salary: Not Disclosed

JOB DETAILS:

Responsibilities
1. Develop and present strategic marketing recommendations in respect to new product development, existing product enhancements, positioning, pricing, profitability, distribution channels, and marketing/advertising programs.
2. Prepare annual marketing plans with clear goals, objectives and tactics in support of the business plans.
3. Initiate and implement business development strategies for the Bank by working closely with the Heads of Departments at the Head Office and branch managers, relationship managers/officers, direct sales representatives and sales team.
4. Conduct in-depth analysis of industry competition, market share, market conditions, past performance of industry and field, operational constraints, and legal/compliance requirements.
5. Conduct feasibility studies for branch expansion or relocation.
6. Review the Bank's current products, range of services and level of customer satisfaction vis -a- vis raised by the competition and recommend the development and introduction of new products and services and improving on customer service.
7. Review the pricing strategy of the Bank vis-a-vis the competition and advice on appropriate strategies.
8. Supervise guide, train and coach staff in the department. Set targets and review performance periodically for them.
9. Evaluate and manage risks involved in all plans and activities of the department and
1. contribute to building a compliance culture in the Bank.
10. Establish marketing goals and measurement systems in line with the overall objectives of the Bank


Education Requirement:No Requirements

Job Experience:No Requirements

Work Hours: 8

Job application procedure


Interested and Qualified, All applications should be submitted to hr@abccapitalbank.co.ug 


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